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21 Jun 2024 Company News

Brite Payments Takes Top Honours in Two Categories at the 2024 Retail Systems Awards

Stockholm – 21 June, 2024 – Brite Payments, a leader in instant bank payments, has been recognised at the Retail Systems Awards in two categories. As well as emerging as the top pick for ‘Alternative Payments Solution,’ Brite was also presented with the ‘Payments Innovation Award.’ The annual Retail Systems Awards, which were presented at a black tie event in central London, celebrate excellence in the retail sector and have a strong focus on technological innovation. 

“It is an honour to have been recognised at the Retail Systems Awards, and it reflects the dedication of the entire Brite team to developing an innovative, easy-to-integrate instant account-to-account payments solution across Europe,” said Luke Trayfoot, Chief Commercial Officer, Brite Payments. “We believe that online retailers continue to have an acute need for frictionless, low-cost A2A payments. WIth Brite, merchants can securely receive and send money in seconds, while also giving their customers a viable alternative to cards and wallets that delivers operational efficiency.”

Brite’s recent Instant Economy Payment Insights report indicated that three-quarters (73%) of European consumers already have some familiarity with Pay by Bank or account-to-account (A2A) payments, rising to more than 90 percent in the UK. The report also revealed a growing appetite for new payment methods that cater to consumer demand for secure, convenient, and instant payments.

“It is encouraging to see the growing traction that Pay by Bank is having in the online retail sector, which has clearly been recognised at this year’s Retail Systems Awards. While familiarity is increasing, this is a payments category with a huge amount of headroom for growth, and we believe it will become a checkout staple as merchants gain access to more complete off-the-shelf solutions such as Brite Payments,” concluded Trayfoot

Brite Payments is headquartered in Stockholm, Sweden, and has become one of the country’s fastest-growing fintechs as well as emerging as a pan-European challenger. Boosted by a $60 million fundraise in late 2023, Brite is expanding its product portfolio in key markets across Europe. Most recently, Brite announced the launch of Brite Instant Payments in Germany

For more information about Brite, please visit: www.britepayments.com


Brite Payments is a second-generation fintech based in Stockholm. The instant payments provider leverages open banking technology to process account-to-account (A2A) payments in real time between consumers and online merchants. 

With Brite, no signup or credit card details are required as consumers authenticate themselves with top-of-mind details using their bank’s usual identification method. Brite is connected to more than 3,800 banks within the EU and its offering is currently available in 26 markets across Europe.